Speaker Information
Christophe Dhaisne Head of Customer Experience Unibet
· Capitalising on advances across cloud, big data, social and mobile platforms
· What is most important to a digital customer base: speed, excitement and functionality
· To what extent do digital channels offer the greatest opportunities to impact profitability and customer retention?
· Fine-tuning the customer experience across internet and mobile channels to achieve the greatest profitability
· Ensure digital transformation is coupled with operational excellence
· Examples of gambling companies that have dramatically improved their digital delivery capabilities
· Drawing comparisons between what worked and what could be improved